In the last decade, the landscape of popular media has undergone a seismic shift. Gone are the days when "primetime" meant gathering around a television set at 8:00 PM to watch whatever the big three networks decided to air. Today, the global conversation is dictated by a different beast entirely: exclusive entertainment content.
The internet destroyed that model, but streaming services rebuilt it with a velvet rope. transfixedofficemsconductxxx1080phevcx26 exclusive
Ironically, the fragmentation of exclusivity is fueling a piracy boom. When a Marvel show is on Disney+, a Star Wars show on Disney+, a DC show on Max, and a Star Trek show on Paramount+, the casual fan often turns to BitTorrent. If the user experience of hunting for exclusive content is worse than stealing it, piracy wins. In the last decade, the landscape of popular
Consumers are tired of managing ten apps. We are seeing the return of the bundle. Verizon bundles Netflix and Max. Disney offers a triple-pack of Hulu, Disney+, and ESPN+. Exclusive content is becoming so expensive that no single entity can fund it without sharing—or aggregating. The internet destroyed that model, but streaming services